Today’s interview is with Darn Tough’s founder and president, Ric Cabot. We talk about the quality, pride, and family heritage that epitomize Darn Tough’s socks. Can you give 50 BUILT readers some background on yourself and the events that lead up to starting Darn Tough? My father and grandfather were in the sock business, so I was born into it. Growing up there were socks all around the house, and I would flip through the pages of fashion and hosiery magazines that were sitting around the house. I was always interested in joining my father in the sock business and had an appreciation of the fashion and textile industries. How was the industry different back before Darn Tough? Before I started Darn Tough Vermont in 2004, I was working with my father Marc at our family’s business, Cabot Hosiery Mills. Cabot Hosiery had been very successful up until around…Continue Reading